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Fly Fishing Price Promise

Our goal is to create excellent products at an extremely good price and deliver them with the best service in the industry.

It is always possible to create things more cheaply by using inferior materials. We believe quality and service will always win though and that is shown through our customer reviews and repeat orders from customers world-wide. We ship to over 50 countries and have tens of thousands of customers purchasing from us world-wide. Our dealer program has enabled us to partner with dealers where our products are sold in partnership under our or their brands.

With any questions or problems we will always help and work to create a perfect customer experience for you.

We hope to provide you with excellent value, top quality flies and equipment for that perfect day fishing!

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Featured Products
Natural Cock Pheasant Center Tail

Natural Cock Pheasant Center Tail£3.99

Fluoro Brite Pale Pink #2

Fluoro Brite Pale Pink #2£1.50

Odonata Dragonflies & Damsels Collection

Odonata Dragonflies & Damsels Collection£7.40


Dragonflies & Damsels Dries & Nymphs 15 Flies

Suede Chenille Mixed Pack Standard Collection

Suede Chenille Mixed Pack Standard Collection£4.75

Wychwood Truefly T2 9ft #6 Rod

Wychwood Truefly T2 9ft #6 Rod£89.99

Black Magic Dry Fly Collection

Black Magic Dry Fly Collection£22.50


15 flies - Fly Size(s)
14,16 & 18.

Classic Waxed Thread 8/0 240 Yards - Red

Classic Waxed Thread 8/0 240 Yards - Red£2.99

Straggle String Micro Chenille Sf6150 Olive

Straggle String Micro Chenille Sf6150 Olive£2.99

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